Easy Steps To Hands Off Passive Income

So you want to increase your Adsense income? Log into your Adsense account, and look at your last month's stats. There are three key areas that contribute to your earnings: Impressions, Clickthroughs and Effective CPM. Improving your stats in any, or preferably, all of these three key areas will increase your Adsense earnings.

Impressions

Impressions are the number of times your webpages with Adsense ads have been viewed. You can increase Impressions by increasing traffic (preferably targeted traffic) to your webpages. Some of the best ways to increase targeted traffic to your webpages include:

-create more webpages, with relevant, focused content
-create more links to your webpages
-list your website/s under relevant categories in more directories
-set up a directory of relevant sites on your website and accept relevant
reciprocal links
-write relevant articles, with your site information in the 'resource box' at the end of each article, and submit them to article directories
-advertise with pay per click search engines like Google's Adwords. www.Miva.com (formerly www.FindWhat.com, www.YahooMarketing.com (formerly Overture) and 100's of others. When of the best places for pay per click info is www.payperclicksearchengines.com with a descriptive list of 659 search engines.

Clickthroughs

Clickthroughs are the percentage of viewers who click on your Adsense ads. You can increase Clickthroughs by increasing the relevance of Adsense ads on your site, and by tweaking the format and placing of your ads.

Although you can't dictate which Adsense ads show on your site, you can
influence the relevance of the ads by maintaining a tightly focused website. If every page on your site focuses tightly on the site topic, its more likely that the Adsense ads will too. For example, if every page of your site is about fishing, and the word 'fishing' appears several times on every page, its likely that your Adsense ads will relate to fishing.

The best way to tweak your ad format and placement is to invest in an Adsense Tracker, and test, test, test! People who have done this tend to suggest that the best format is the large rectangle, with background and border the same color as the page behind it, so that the ad blends into the page. The best placement is towards the center or top left of the first screen of the page. Try these suggestions first, and then track and test, to be sure of what works best for your pages.

Effective CPM

Effective CPM is a measure of your average earnings, per thousand clicks. You can increase your Effective CPM by selecting topics that attract high bids from Adsense advertisers, and building pages and whole websites on higher paying topics.

Although Google doesn't release information on Adsense bids, you can get a good idea of the top paying topics by looking at information on Adwords bids, or, for that matter, bids on pay-per-click search engines like Overture. There are a number of keyword research tools available, both free and paid, that can help you find high paying topics.

The Formula

So now you have the basics of increasing your Adsense income. Its a deceptively simple formula:

-Build pages and websites on high paying topics for the best Effective CPM.
-Format and place your Adsense ads for maximum Clickthroughs.
-Promote your sites to drive targeted traffic to your Adsense webpages for maximum impressions.

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About the author
by: Dan Farrell

#A3

Do You Need Accounting Software For Your Small Business?

If you’re anything like me then you dislike with a vengeance doing your accounts and taxes.

So how can you make this process easier, less painful and cut your accountancy fees?

Well purchaseing an accounting software package is one way.

First of all you need to decide whether you are going to keep your accounting records manually, that is using pen and paper, or whether you are going to computerize the process.

If you decide that computerizing the process is the way to go then you need to decide whether to purchase an accounting software package, for example Sage or Quicken, or whether a spreadsheet, such as Microsoft Excel will suit your needs better.

As a general rule if you are a cash business that just needs to record income and expenditure then you are better off using a spreadsheet.

So, should you choose an accounting software package? Yes if:

· You have customers to whom you extend credit and you purchase goods in the same way

· You process in excess of 50 transactions per month

· Your business is an Incorporated Company (Limited Company in the UK) ,and

· You are computer literate or are willing to learn!

Before choosing the accounting software, speak to your accountants – they will be familiar with the various accounting software packages on the market and will be able to advise you. Most accountants use software in their office to process the bookkeeping for their clients and will have a working knowledge of the accounting software package they use. It may be cheaper for you to use the same one they do, because they can advise you how to get it up and running and will be on hand to answer questions, plus at your financial year end when your accounts need preparing it will be less expensive, believe me to have a compatible program.

I also recommend doing some research yourself, you may be able to obtain a demonstration disk or download of the most popular accounting software packages and this will give you an idea of how they work and if they are user-friendly.

The cost may also be an issue, so you need to decide on your budget. But consider how your business is likely to expand - you may outgrow that budget accounting software quickly and end up purchaseing the more expensive one anyway.

Accounting software providers may also try and up-sell you a maintenance contract. Save your money! In my experience the established software providers will not have bugs in their systems. They will also try and upgrade you to the next version on a regular basis, but if the software is doing everything you need then there is no need to upgrade.

Of course, you could also pay someone to do your accounts for you, either your accountant or a bookkeeper – the payoff being you don’t have to do it yourself and it frees you up to actually run your business!

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About the author:
by: Jakki Francis

#A3

5 Mistakes To Avoid When Choosing An Affiliate Program

When people decide to join an affiliate program to make extra money, or to have a full time job, they often do so with illusions and no idea of how the affiliate program actually works. Read the following top 5 mistakes people make when it comes to choosing an affiliate program and avoid these mistakes at all costs. Then, you will be able to be more effective and make more money for your time, so it is definitely worthwhile to read these warnings and avoid them.

#1 Don’t Compete, Support
Too many affiliate programs compete against their competitors which wastes money and puts affiliates out of business. However, if you are part of an affiliate program the more affiliates the better for getting more information and more money. One of the worst things to do is choose an affiliate program that believes in competing against other affiliates. Instead, choose an affiliate program that agrees with supporting and growing other affiliates to have a larger network and access to more affiliates.

#2 Little Reward
Another mistake people frequently make when choosing affiliate programs is choosing a program that offers little reward for the individual’s hard work. Too many affiliate programs pay too little and as a result affiliates find it difficult to make the money they should be making. Look for an affiliate program that has a good pay rate for your work.

#3 Old Statistics, if Any
You want an affiliate program that offers good, solid, real time statistics, not old statistics or ones that are no longer valid. There are not many affiliate programs out there that provide the kind of statistics an affiliate manager needs, but do your best to find an affiliate program that offers the most.

#4 No Support
Too often affiliates find themselves waiting days for an answer to an e-mail and an important question for their business. You want an affiliate program that guarantees you support round the clock if possible or at least within 24 hours. If not, keep looking for an affiliate program that wants to help you help yourself.

#5 Fresh Ideas, Creatives
Many affiliate programs provide few ideas or creatives to their affiliates and so thousands of web pages end up with the same advertising. However, affiliate programs would have a better success rate if many different ads were made available so affiliates could alternate ads and place different ads on different sites, depending on the products sold.

Commit these five mistakes to memory so you know exactly what you are looking for in an affiliate program, as well as what to avoid. You will be much more successful and happier as well if you do not get caught in these traps!

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About the Author:
Michael Turner

#A3

More than 30 people burned in motivational speaker Tony Robbins' hot-coals walk

More than 30 people who attended an event with motivational speaker Tony Robbins have been treated for burns after Robbins encouraged them to walk on hot coals as a way of conquering their fears, Dallas fire officials said.

Five people were taken to a hospital Thursday night, while the rest were treated at the scene for burns to their feet and lower extremities, Dallas Fire-Rescue spokesman Jason Evans said.

The hot coals were spread outside the Kay Bailey Hutchison Convention Center as part of a four-day Robbins seminar called "Unleash the Power Within." It's a regular part of some of Robbins' seminars; more than 20 people were treated for foot burns after an event in 2012 in San Jose, California.

Paul Gold of West Palm Beach, Florida, suffered second-degree burns on both feet that will take about two weeks to heal, he told The Associated Press on Friday from a burn unit. It was the second time he's walked on hot coals; the first he described as a "very good experience" at a Robbins seminar a few months ago in Florida.

He said the difference Thursday was that it appeared staff members didn't allow the coals to cool enough before adding more to the pile, which was about 3 to 4 feet wide and about 20 feet long. He realized halfway through his walk over the coals that he'd suffered burns.

"In hindsight, jumping off would have been a fantastic idea," he said. "But when you're in the spirit of the moment, you're kinda focused on one task."

After his walk, Gold, 44, said it felt like someone had "taken a hot iron and pressed it against my feet." He also said he saw a girl who was crying and others complaining of burns; his fiancee had minor burns.

"I'm not even sure I could do it again, because now I have this massive fear of fire," he said, adding later that he still believes Robbins helps a lot of people and that it was staff members who "weren't following directions properly."

In a statement to the AP, representatives for Robbins said about 7,000 people walked across the coals and only five "requested any examination beyond what was readily available on site."

"Someone not familiar with the fire walk observed the event and called 911 erroneously reporting hundreds of people requiring medical attention for severe burns," according to the statement.

One participant, Jacqueline Luxemberg, told WFAA that some people were not concentrating on walking across the coals because they were taking selfies and asking others to take video of them.

The fire walk is a voluntary experience and trained medical staff is on hand, according to Susan Thompson, a spokeswoman for Robbins Research International. In the decades that the fire walk has been part of events, very few have suffered any extensive injuries, she said.

Thompson did not know whether participants had to sign a waiver or what instruction was given by staff; Gold said he signed something at registration, but did not know what it said.

The 6-foot-7 Robbins conducts a variety of seminars — which can range from about $1,000 to up to $3,000 — and "Unleash the Power Within" is described on his website as "designed to help you unlock and unleash the forces inside that can help you break through any limit," and those who do the fire walk are instructed to wear pants that can roll up and avoid loose-fitting or long-flowing clothes.

Robbins says on his website that he believes people who perform tasks they once thought unthinkable, such as walking across hot coals, will help them "conquer the other fires of your life with ease."

Robbins' celebrity has resulted in crossover appeal. For instance, he played himself in the 2001 comedy "Shallow Hal" starring Jack Black.

#A3

What Type of Acne Problem Do you Have?

In the event that you are a young person or youthful grown-up, I am certain you would have perceived that just a little rate of individuals are honored with an immaculate and brilliant skin. You would concur with me, that not just are the greater part of individuals not invested with delightful skin, an extensive number of youthful grown-ups and adolescents are beset with the "creature" called pimple inflamation.

Most dermatologists appear to presume that more than 80% of the human populace is inclined to having the skin inflammation issues. Following the time when the broad communications chose to tout that just appearance matters in everything, there has been an increment in the quantity of grown-up pimple inflamation medicines in the business sector as of late. It additionally looks like items, which contain some type of natural fixings is requested by an expansive number of adolescent and grown-up skin break out sufferers. Before you make a go at purchasing and utilizing any cure you ought to recognize the kind of skin inflammation issue that you have.

We every one of the have a tendency to feel that just the fat, discharge filled pimples that show up all over is skin break out.

On the off chance that you may not know, your pimple inflamation issue is not just limited to having pimples. In the event that you experience the ill effects of the gentle sort, you may not be mindful of different sorts of skin inflammation. On a few events you may recognize a few knocks growing on your back or necks, such knocks are because of your pimple inflamation condition.

Despite the fact that a wide range of skin break out issues begin in the same way, which is having an excessive amount of oil otherwise called sebum, which breeds microbes, obstructs the hair pores and structures skin aggravation which show up as knocks. The various types all differ in their earnestness and appearance. In this article let us group the sorts of skin break out into three: pimple inflamation rosacea, pimple inflamation vulgaris, and the genuine sort.

The commonest sort of skin break out, which is pimple inflamation vulgaris, is separated into the mellow and the genuine classes. The principal characterization of skin inflammation vulgaris is the whiteheads. These are framed because of the mixture of microbes, an excessive amount of sebum (oil) and dead cells. Whiteheads don't transform into earthy shading mainly in light of the fact that they are not so much uncovered and they are restricted in the hair pores, which mean they can't oxygenate. Be that as it may they do transform into a yellowish bump on a few events. The whiteheads that you see on your skin could likewise happen because of regular cell shedding that can hinder your hair pores.

An alternate grouping of skin inflammation vulgaris is the zits, which are mixture an of dead cells, microorganisms and sebum (oil). The contrast in the middle of them and whiteheads is that they are just respectably hindered in the follicle. Due to that, zits are presented to oxygen and thus they turn to dim spots. Zits take longer time to be killed as when contrasted with whiteheads. Other skin break out vulgaris' sorts are papules and pustules. Papules are perceived as little knocks that are generally aggravated. Never endeavor to prick these knocks as the may bring about scars. In the interim, pustules are huge, tainted, discharge containing knocks on the skin. You ought to never prick these knocks likewise as they can result in extreme skin inflammation scars.

Intense sorts of skin break out vulgaris incorporate growth and knobs, which are bigger than the sorts said beforehand and are extremely difficult. Knobs are enormous protuberances found underneath the surface of the skin, while growths are knots loaded with discharge with a normal size of 5mm. Instances of cystic and knobs ought to be gone to by a restorative specialist to avoid extreme scarring and increment of the skin break out sores.

The second sort of skin break out which is rosacea is similar to vulgaris; yet one distinction is that it just possesses 33% of the face's center part, typically the temple, nose and cheeks. Countless with rosacea are ladies in their 30s, however it appears men are generally the ones with the serious cases. It is typically described with rashes, swollen skin and sometimes; the veins may get to be noticeable. Despite the fact that rosacea is typically confused for vulgaris, you ought to visit a dermatologist in the event that you are harassed with any on the above condition, keeping in mind the end goal to keep it from get to be more genuine like rhinophyma.

People who experience the ill effects of any of the said sort of skin inflammation normally encounter a ton physical and enthusiastic torment basically brought on by various humiliating circumstances. Aside all the beforehand said sorts there are more genuine sorts of skin break out which incorporate pyoderma faciale, pimple inflamation fulminans, gram-negative folliculitus, and pimple inflamation conglobata.

Pyoderma faciale is portrayed by the extreme sorts of knobs, sores and pustules that are in huge numbers on a distressed individual's face. These "creatures" leave revolting scars. This condition is inclined to ladies matured somewhere around 20 and 40. Despite the fact that these condition reason harm to an individual, they generally end in under a year.

Pimple inflamation fulminans is more inclined to youthful men and it is generally went with joint fever and hurt. A man with this sort has an amazing instance of nodulocystic and is inclined to serious scarring.

In the mean time gram-negative folliculitus is delegated a bacterial muddling of pustules and growths generally coming about because of a far reaching treatment of pimple inflamation vulgaris. This is an uncommon instance of skin break out and specialists and dermatologists don't know which of the genders are inclined to this order of pimple inflamation.

At long last skin break out conglobata is more normal in youthful men matured 18 to 30. It is perceived as substantial injuries with pimples happening on the hindquarters, back, midsection, face, thighs and upper arms. This specific sort causes serious and once in a while dependable harms on the skin, which incorporate huge and profound scars. Sufferers of this pimple inflamation issue ought to hurried to a dermatologist for help.

Whatever sort of skin inflammation you harassed with, pimple inflamation is a hindrance to accomplishing the level of respect toward oneself and fearlessness you fancy. The best time to treat your skin inflammation issue is currently, so as to maintain a strategic distance from any future harm on your skin. There are truly various skin break out medicines accessible, however there are just a couple of, which really give astounding results. A skin health management item like Clear pores is a decent alternative as it battles the base of reason all pimple inflamation issues, which is as a rule because of concoction and hormonal lopsided characteristics in the body. Different choices are the Acnezine and the Healthy pores skin inflammation framework, which likewise incorporate natural supplements that battle pimple inflamation inside and remotely.

#A3

Zona-apk.com is the best place Download Android APK

Like the title this time I will discuss about Blog For Download Android APK. For those of you who cares to download in the Play Store through your Android smarthphone This blog will provide a solution, Zona Download APK provides a variety of applications, games and wallpapers that are all in the form of apk file.
For those of you who do not know what the apk file below is a little penjelasanya

What Is APK Files?
Android Package or abbreviated with the APK is a package of applications on Android. In accordance with the stands of "Android Package" which means "Android Package", let's see why be called a package, why not file ?. But before we discuss that easy-easy. If we associate with each other, APK file that is similar to the Zip file if my friend could not believe just try to extract the apk file with winrar, or just do the same root explorer Dora The Explorer: D.
If the Zip file contained the term Compress and extract, then there are also the same term in .apk file that is Compile and decompiled but we did not discuss this because it involves programming, and myself also recently learned J.
Some things definitely came to mind when I mention that my friend APK file is similar to ZIP, "what we can very easily edit an application simply by extracting only" and the answer is no. But if my friend already mastered some knowledge it is very easy for my friend.

APK file structure
Back again to the zip file, the zip file there must be a file. Well the same as the apk file, this file has a file which became a foundation in an apk. Some structurenya among others:
AndroidManifest.xml: In this xml file contained a description of the various commands and other file information. More details mean this as a governance in a country.
Build.xml: This is a script whose job ant compile and install the device pal.
Bin /: Here are the results apk pal
Res /: Therein lies the various source components, such as GUI, User Interface, Layout, string picture and others, is arguably one of the most important also in an application
Src /: This is the place Activity, directory is the primary source of the Activity class. Activity Class supposing it to be an activity. For example when we press a button, then the data network will be active.
Assets /: Loading static file that is packaged in an application for the device.

Why Choose File APK?
The first reason why choose File apk is the alternative for those who can not download applications or games in the play store whether it be because of the limitations of the Internet or because the Play Store Noya Error.
The second is that you can save Ike apk TSB if not installed. If you Download an app in the Play afternoon Once removed, the data will be lost and can not be used to install it again
More APP, because many programing That makes the Games or Android application but not in the subunit in the Play Store and just circulate freely with Ike APK format
For those of you who will download apk file Please Visit www.zona-apk.com There's a lot of games and applications in APK format and of course FREE: D

#A3

Affiliate Marketing vs. Google Adsense: Let the Battle Begin ..

Lately there has been a lot of discussion on how to make tons of money with Google Adsense. In fact, many people are making the claim that Adsense sites can earn a higher revenue then an affiliate-marketing site.

So that brings us to an important question: Which is a better online business - Affiliate-Marketing sites or Google Adsense sites?

Let's explore each one and then find out which online business is better option:

Google Adsense 

How do you like the idea of earning m*ney without dealing with customers or answering emails. This is possible when you run a Google Adsense site. With Adsense sites, you can have a virtual passive-income that requires little maintaining. But is this the best option for an online business?

Here are the positives of Google Adsense sites:

· They are perfect for people who run information sites that have no related affiliate product

· You can set it and leave it. With Google Adsense, you can create a content page, and there is little need to update the content.


· Adsense sites are easy to scale. Since they require little upkeep, you can easily create multiple websites that each make a nice income.

Here are the negatives of Google Adsense sites:

· They are not a great long term solution. Instead of getting your visitors to subscribe to a mailing list, you are focusing on getting people to click on ads. Real online businesses concentrate on building assets that can use for long-term growth.

· These sites are dependent on search engines. Most Google Adsense sites make the mistake of depending on search engines for the majority of their traffic. If the SE algorithms change then your income might drop significantly.


Affiliate Marketing 

Being an affiliate marketer is great for those who want build a theme site. With this type of business, you can easily create web pages around a topic and get people to purchase products through your products. If done correctly, you can easily build a loyal following that will help you make money for years to come.

But can affiliate marketing make you more money then Google Adsense?

Here are the positives of affiliate marketing:

· A great advantage of affiliate-marketing is that you can build a long term business that will bring in a revenue stream for years.

· With affiliate-marketers you need to focus on building an email list. This list is a major asset of your business. Every time you have an offer, you can go to your list and increase your profits..

· Unlike Google Adsense sites, which only concentrates on high paying keywords, an affiliate marketing site can be centered on a topic that you have an interest in.

Here are the negatives of affiliate marketing:

· You have to learn how to write persuasively and get people to purchase the product that you are recommending. For many people this is a difficult skill to learn.

· Each affiliate marketing site requires a lot of effort. You must spend a lot of time writing product reviews, building your email list and creating web content.


So which is better: Affiliate marketing or Google Adsense?

The answer is that both are great solutions for an online business. Instead of choosing one over the other, you should create websites that can take advantage of both.

Here is how you can do this:

1) Create a content site on a topic that you are interest in, while paying a good amount per Adsense click.

2) Integrate your Adsense into the menu bars and the top of your web content.

3) Add web pages for affiliate-products and your opt-in email list. But, make sure that you leave out the Adsense blocks on these pages. This way you are ensuring that you are building your long-term assets.

4) Create optimized web page articles that focus on a specific keyword phrase. Place your Google Adsense in these blocks.

5) Provide your email list with good content and product recommendations. Once in awhile, email your list and provide a link to some of your web articles. That way, you can earn a little bit of m*ney from your subscribers while giving them good content.

By focusing on both affiliate products and Google Adsense, you will be building both short-term and long-term profits.

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About the author:
by: Scott Patterson

#A3

Make Money Quick With Google Adsense

Do you want to make money quick? In this article we are going to talk about one of the quickest ways you can make money. Making money quick is not only possiblethere are people doing
it everyday with Google Adsense.

Google AdSense delivers text and image ads that match the content on your website. These are very targeted ads that you can choose the size and color of and they come across to your customer as helpful more than an ad itself.

Google Ads require virtually no maintenance and they help you put advertising on your website without actually having to deal with advertisers yourself. If you can copy and paste a small code you can have targeted advertising on your website in
minutes.

Adsense is simple to join and it is free to join. Whether you are an internet newbie or a veteran you can profit quickly by placing Google Adsense ads on your web pages.

Since Google does all of the work by finding the most profitable ads for your pages you can do what you do best....provide good content and lots of it. The more web pages you create the
quicker you will be making money. You can learn more here:

https://www.google.com/adsense/

Once you have joined Google Adsense you will want to combine Google search with AdSense to monetize more of your web pages. You can do this by placing a Google search box on your pages. Google AdSense combines Google's search technology with thousands of keyword advertisers to deliver targeted text-based ads to search result pages. People find these ads useful and click on them, and when they do, Google pays you.

You can see an example of how this works right here on this web page. In fact we combine Google search and Google Adsense on almost every website and web pages we create. We have found it a very easy way to make money quick and to make money over and over. It's great.

The internet offers many ways to make money quick. The nice thing about Google Adsense is you have the largest search engine in the world doing your advertising for you. This truely allows you to make money quickly and you can do it over and over with as many products as you want.

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About the author:
by: Jeff Schuman

#A3

6 Easy Ways to Increase your Adsense Revenue

How much revenue do you generate from Google Adsense?

Recently there has been a lot of discussion about people who earn over $10,000 a month just from Adsense. Furthermore, there are rumors of a few individuals who earn over $1 million a year just from using the power of Google advertisements.

So what is Google Adsense and how can you use this program to earn a six-figure income?

About two years ago, Google created this program to help websites to monetize their web-traffic.

Here's how it works:

Webmasters obtain a special code from Google which then displays targeted ads on their website. Whenever a visitor clicks on one of these ads, the webmaster earns a commission. Unlike other online businesses, there is no selling involved. All you need to do is get people to click on the ads.

Although this is an excellent way to generate an income, many websites are not effectively maximizing their Adsense potential. As a result, they are leaving a lot of cash on the table.

The question is how can you increase your Adsense revenue without increasing the number of web visitors?

The key to earning an income with Google Adsense is to have your ads match the rest of the site, making them look like part of your content. Your focus is to avoid having the Adsense blocks look like blatant advertisements.

The following are six ways that you can do this and increase your revenue at the same time:


1) Find the right place- Most website visitors read content that is in the middle of a webpage. As a result, the best place to put your Adsense block is in the top part of the page, at the beginning of your web content. You want to weave the Google Ads into your web content to give the appearance that they are extra links which expand on the information of the page.

2) Use the Large Rectangle-With Google Adsense, you have the option of picking different ad formats. Most of the time people opt to use the Leaderboard (728x90) or Wide Skyscraper (160x600) style ads. Unfortunately, this is the wrong choice, because both look like blatant advertisements. Instead smart webmasters have found that using the Large Rectangle (336x280) yields the best amount of click-thrus.

3) Ditch the border- Many people experience a sharp increase in Adsense revenue when they changing their border. What they change is very simple…they get rid of the border on their Adsense blocks. This is another way to make the advertisements look like useful web content.

4) Adapt the font- Whenever you write content, it should be the same font size and style as your Google Adsense block. This will help make it appear that the advertisements are a natural part of your website.

5) Match the colors- In addition to changing the fonts, you also should match the colors of your website. For instance, if your content is written in black, and your hyperlinks are blue, then the Adsense blocks should also be the same color. Again, this helps the advertisements appear to be normal web content.

6) Don't have too many distractions- On a webpage, it is important to give web visitor a limited number of options. By having too many links and graphics, the web visitor might go to a section that doesn't help increase your profits. While it is important to inform and entertain your web visitor, it is also vital that you monetize your site. So if the main focus of your site is to earn an income through Google Adsense, then get rid of all non-essential links and graphics.

By taking the time to implement these six simple steps, you'll see a dramatic increase in the click-thru ratio of your ads. If added to all of the content of your site, your Adsense income will skyrocket!

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About the author:
by: Scott Patterson

#A3

How to Stop Waste, Fraud and Abuse

Each year, businesses write-off six percent of revenue to waste, fraud and abuse. But why would managers throw all that hard-earned money away when there is a reliable way to eliminate waste, fraud and abuse using accounting policies & procedures to create internal controls. Internal controls eliminate uncollectible receivables; prevent theft or embezzlement; optimize inventory; and stop waste, fraud, and abuse. Utilizing just a single control will add real money to your bottom line each month.

Look for Easily Customizable MS-WORD files to Save Time

You can quickly and easily develop customized procedures and internal controls for your organization, no matter what size it is. WORD templates reduce the stress of writing clear internal controls, policies or procedures; of staying late at the office to research “best practices” or of worrying over what format to use.

Use Prewritten Text by Industry Experts

It's much easier to edit prewritten controls than to develop them from scratch. Let experienced CPAs, auditors, and business process experts think through the steps for each procedure or form. Then, save even more time by using the resulting content that technical writers have edited in MS-WORD instead of re-entering the text.

Vital Procedures Resource used by Thousands

Accounting Policies and Procedures is one such vital resource used by thousands of executives and managers to strengthen their financial operations. Such a manual contains an introduction to accounting, an explanation of how to create your own controllers manual, an example of a complete prewritten manual, ample policies, procedures and forms for the most common processes (revenue, cash, assets, purchasing and administration), a detailed index to every keyword, phrase and regulation used, plus a Guide to Embezzlement Prevention.

Examples for Every Owner or Executive

Every month executives share their stories about satisfying their auditors with new controls, of increased earnings found in their business and how much time was saved. So, if you want to increase the profits of your business then consider an Accounting Policies & Procedures manual.

Help Your Business Grow Now

Can you afford to let a single precious hour pass without finding out what Policies and Procedures can do for your business?

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About the author:
by: Chris Anderson

#A3

Where’s the best place to put Google Adsense Ads?

Why, on your web pages of course. Ok, just kidding. The real question should be: “Is there really any truth to the rumors that where you place those Google AdSense ads can actually improve response?” According to my best information, the answer to that question is: Yes.

Google’s own AdSense experts say that that there is a direct correlation between the placement of the AdSense ads and the resulting clickthrough.

When ads are placed in “content zones”, rather than in “advertising zones”, response rates on Google AdWords goes up. There are also indications showing that ads appearing on the right side of the page get clicked more than ads appearing on the left side.

Advertising analysts with degrees in human behavior and psychology have spent thousands of man-years (people-years?) studying how people read printed and Internet content and what it takes to get them to respond to ads. While some of these studies are proprietary, or are only available to anyone with $10,000 or more to spend on a copy, other studies have been made public and can be read by anyone who is interested.

Google themselves has released some relevant information which is focused directly on increasing your Google AdSense response. You can read their findings here (https://www.google.com/support/adsense/bin/static.py?page=tips.html).

Of course, all of the studies in the world aren’t worth a hill of beans if the findings don’t work on your web site. That’s why it is important to test, test and test again. Experiment with your Google AdSense placement and track the results over a period of time. Google provides response tracking tools in your AdSense control panel. Learn how to use them. As you begin to see what may be only subtle differences in response, you’ll be able to determine what works best for your particular site. But don’t get complacent. What’s working for you now might not work next month if you change your site design or content.

One of the most important factors in determining placement of your ads is the type of content that your site delivers. If you are primarily an e-commerce site, and you have a lot of pictures and ad copy for your own products competing for attention against AdSense ads, then it is going to be a particularly tough challenge getting any kind of decent Google AdSense clickthrough. It is situations like this that require very thorough testing and a lot of trial and error.

Blogs seem to have a lot of success generating high response rates to Google AdSense listings. Perhaps it’s because blog readers realize that ad revenue is the only way that their favorite blogmaster can keep the lights on, so the readers think of clicking on ads as a way to make a donation.

Regardless of what the experts say, your best bet is to tailor your Google AdSense ad placement to what your own experience shows works best for you. In the end, you’re the only expert who matters.

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About the author:
by: Diane Nassy

#A3

Google Adsense Page Positioning

Correct positioning of your Google adsense ads can make or break your success with the Google adsense program. Why is this true? Some studies suggest that eye positioning on website gravitate to particular sections of web pages. And if you don’t have the necessary ads in these positions you will not get the clicks.

I talked to countless people that have great traffic, some with 300 to 1000 new visitors a day that say that they only make approx. at max $10 to $20 dollars a month on the adsense program. What a shame. But when I look at their websites the ads are either buried in wording that no one usually pays attention to or the ads are located in positions that just don’t call any attention to their presence.

So were the best locations for you Google adsense ads. Well, I have found the number one best place for the ads are near or in proximity to your main menu. Why near your main menu. Because you know that visitors eyes will and always look for the menu structure of your website. So the common places for placement should be to the top right, the very top under your menu, or the top left. These are the most common locations for you main menu.

But what about the color scheme of the Google adsense ads? Yes, color is very important. You have to make the ads looks as seamless as possible. Here is an example on one of my website http://www.pottery-barn-outlet.com. Here I decided to position the ads at the very top right under my main menu. In direct eye contact. Also, remove the borders; just these two changes will increase your adsense proceeds one hundred percent.

By using these tactics I was able to increase my adsense click through rate significantly depending on traffic level and people's interest.

Take my advice and give it try. I believe you will see a change and hopefully make adsense a more pleasurable experience.

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About the author:
by: Kenneth Elliott

#A3